MMO Buzz Index

Last updated 7/17/2012

Rank Game Compete Facebook Twitter Total
1 World of Warcraft 7 1 1 9
2 Runescape 2 3 6 11
3 Star Wars: The Old Republic 8 2 2 12
4 Wizard101 1 11 13 25
5 Guild Wars 2 17 6 3 26
6 Lord of the Rings Online 5 15 7 27
7 DC Universe Online 12 8 8 28
8 AdventureQuest Worlds 16 10 5 31
9 Eve Online 11 17 11 39
10 The Secret World 14 16 15 45
11 Rift 25 14 9 48
12 MapleStory 37 4 10 51
13 Fiesta Online 20 5 26 51
14 TERA 10 32 12 54
15 Guild Wars 26 18 14 58
16 Dungeons & Dragons Online 6 26 28 60
17 Aion 31 12 18 61
18 Star Trek Online 22 20 19 61
19 Battlestar Galactica Online 4 25 33 62
20 PlanetSide 2 15 35 20 70
21 Runes of Magic 19 22 36 77
22 APB: Reloaded 55 7 21 83
23 Age of Conan 9 44 31 84
24 The Elder Scrolls Online 35 47 4 86
25 Vindictus 23 19 47 89
26 Rappelz 41 27 23 91
27 Lineage 2 53 13 27 93
28 EverQuest II 24 40 29 93
29 Allods Online 32 30 32 94
30 City of Heroes 27 39 30 96
31 Perfect World 21 41 35 97
32 Dofus 47 9 44 100
33 Forsaken World 33 24 49 106
34 Monkey Quest 3 49 55 107
35 Aika 34 37 40 111
36 Final Fantasy XI 46 43 22 111
37 End of Nations 18 54 41 113
38 Final Fantasy XIV 57 42 17 116
39 Dust 514 45 50 24 119
40 Champions Online 36 36 48 120
41 Firefall 51 46 25 122
42 Jade Dynasty 44 28 53 125
43 Battle of the Immortals 49 21 56 126
44 Rusty Hearts 40 29 58 127
45 Eden Eternal 28 38 62 128
46 MechWarrior Online 42 52 34 128
47 EverQuest 43 48 39 130
48 Gates of Andaron 38 31 65 134
49 Wakfu 59 34 42 135
50 Warhammer Online 39 60 38 137

Top 10 Facebook Movers (Raw)

1 World of Warcraft 4,287,853 2,864,427 1,423,426
2 Fiesta Online 676,057 639,335 36,722
3 AdventureQuest Worlds 361,117 326,181 34,936
4 Runescape 876,180 841,462 34,718
5 Dofus 381,950 348,033 33,917
6 Star Wars: The Old Republic 2,090,476 2,058,787 31,689
7 Guild Wars 2 543,618 518,663 24,955
8 PlanetSide 2 64,242 42,102 22,140
9 MapleStory 830,675 816,886 13,789
10 DC Universe Online 427,107 413,492 13,615

Top 10 Facebook Movers (Percentage; among top 50 in Facebook Likes)

1 PlanetSide 2 64,242 42,102 52.59%
2 World of Warcraft 4,287,853 2,864,427 49.69%
3 The Elder Scrolls Online 33,736 23,583 43.05%
4 AdventureQuest Worlds 361,117 326,181 10.71%
5 Dofus 381,950 348,033 9.75%
6 Rusty Hearts 87,645 80,220 9.26%
7 Dust 514 27,161 25,030 8.51%
8 Drakensang Online 79,598 73,654 8.07%
9 Monkey Quest 31,413 29,290 7.25%
10 Perfect World 50,838 47,648 6.69%

Top 10 Twitter Movers (Raw)

Rank Game This Month Last Month Change
1 The Elder Scrolls Online 55,051 28,260 26,791
2 Guild Wars 2 115,977 108,829 7148
3 World of Warcraft 220,322 214,325 5997
4 Runescape 39,831 36,204 3627
5 AdventureQuest Worlds 53,928 51,528 2400
6 PlanetSide 2 10,299 7,986 2,313
7 The Secret World 16,566 14,977 1,589
8 Star Wars: The Old Republic 185,330 183,969 1,361
9 Dust 514 7,267 6,063 1,204
10 DC Universe Online 29,130 28,069 1,061

Top 10 Twitter Movers (Percentage; among top 50 in Twitter followers)

Rank Game This Month Last Month Change
1 The Elder Scrolls Online 55,051 28,260 94.8%
2 PlanetSide 2 10,299 7,986 28.96%
3 Dust 514 7,267 6,063 19.86%
4 The Secret World 16,566 14,977 10.61%
5 Runescape 39,831 36,204 10.02%
6 Drakensang Online 2,229 2,030 9.8%
7 End of Nations 2,903 2,656 9.3%
8 WildStar 3,330 3,095 7.59%
9 Dungeons & Dragons Online 5,169 4,844 6.71%
10 Guild Wars 2 115,977 108,829 6.57%

Methodology:
A game’s composite ranking is based on three factors. Each game’s totals are ranked in that category (1 = highest; 2 = second highest, etc.) and the sum of a game’s three ranks are considered that game’s total. The lower the number, the more buzzworthy the game. The three ranks are:

Compete: The game’s website hits during the previous month, as documented on compete.com.

Facebook: Number of “Likes” on the game’s main or North American Facebook page.

Twitter: Number of followers on the game’s main or North American Twitter page.

In the few cases where a game doesn’t have an official North American Facebook or Twitter page, a strongly affiliated official page (company page, EU page, etc.) is substituted.

FAQ:
You only list 50 games. Why do some of the individual rankings go higher than 50?
I track more than 50 games. These are simply the top 50, as determined by their composite ranks.

Why isn’t (Game) listed?
The first possibility is that it didn’t crack the top 50 composite rankings. You can estimate this for yourself by looking up its numbers on Compete, Facebook, or Twitter. If they seem very low, then the game probably didn’t make the cut this month. It’s also possible that I don’t know about it or (gasp!) just forgot about it. Feel free to leave a comment below and point it out. Ideally, give me its name, website, Facebook, and Twitter accounts.

Also, I’ve limited these rankings strictly to games that would be considered, by most people, MMORPGs or MMOFPSs. I don’t include MOBAs or online games that don’t have some kind of progression/leveling mechanic. Maybe later.

Why do you use those three criteria? Wouldn’t you be better off using a game’s actual subscriber base?
Yes, I would. And when companies start making those public, I’ll incorporate those after I buy a jacket for my next trip to Hell.

I use these three criteria largely because they’re publicly available. And I like to use three numbers because, as you can see, a game that ranks very well in one category doesn’t necessarily do so hot in others. The more data we can use, the better our overall impression of a game’s popularity, or “buzz.” These numbers aren’t meant to be a be-all-end-all source of information on a game’s success, but in lieu of solid numbers from the manufacturers, they’re a good start. In fact, we used a system just like this to help determine content in Massive Online Gamer and create some of the “most popular” or “most anticipated” rankings in the magazine.

Finally, if we only used a game’s active subscribers, even if such information were available, then we couldn’t list any unreleased game.

(Game) is bigger than that! Why do you list it so low?
As mentioned, I don’t have actual subscriber numbers. It’s entirely possible that the #8 game is more popular than the #5 game. These rankings only use the three publicly available numbers mentioned above. I don’t judge any game based on its popularity, perceived or otherwise, or based on my personal tastes. These are simply the numbers that are out there. Take them or leave them.

Why not include the actual numbers instead of just rankings?
Aesthetics, mostly. As you can see, the table as it is takes up enough space (including the whole column width) as it is, so I can’t really add more easily. Also, you can easily look up any game’s numbers yourself by going to Compete, Facebook, or Twitter. Still, this might be something I add in the future, if I can figure out a clean way of doing it.

When do you update?
Typically around the middle of the month. Compete seems to update its numbers for the previous month around the 15th, and that’s when I pull the new data. Twitter and Facebook numbers are pulled on the last day of the month being tracked.

Got more questions or comments? Leave them below!

Advertisements

9 Responses to MMO Buzz Index

  1. Dave Hatcher says:

    Thanks for compiling all these numbers. Interesting.

    Would they catch a new game like the new Disney “Level up” TV show related game “Conqueror of all Kingdoms”? Or because it is not a separate game would it be overlooked?

  2. jasonwinter says:

    Your words, they don’t make sense to me 🙂

  3. PeterKarim says:

    A few comments:
    1/ Browser based games would have an artificially high “Compete” score wouldn’t they ? Compared to games you’d play with a client.
    2/ GW2 is still pretty good ranked for an unreleased game, it is 7th and the only other unreleased one in top 20 is TSW at rank 20 (at a glance) .
    3/ I am surprised that TERA is that low.
    4/ SWTOR +55K likes ? Yeah I am sure no one of them are playing, but glad to see the $30m on marketing are having an impact. j/k

    • jasonwinter says:

      Yeah, browser-based games definitely throw things off a bit. I’m thinking about maybe trying to implement something whereby if one rank is much different than the other two — say by 30+ points — then I somehow knock it down a few pegs. Would also help with games that have unusually high FB totals that don’t seem to jive with their apparent popularity (Gods & Heroes comes to mind).

  4. Pingback: April Buzz Index Updated… Again | Wintry Mix

  5. Pingback: May Buzz Index Updated | Wintry Mix

  6. Pingback: Can Mounted Combat Save LOTRO? | Wintry Mix

  7. Pingback: June Buzz Index Updated | Wintry Mix

  8. Pingback: How Much Do MMOs Drop Off After Launch? | Wintry Mix

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s